Script for Inbound Leads

NEW Contractor LEAD OPPORTUNITY DEAL

Industry: Contractor

Objective: Book a 'Strategy Call' after obtaining prospects information and inputting within system

Offer: Strategy Call

Conversation Flow:

IF THEY CALL YOU:

Step 1: Check the conversation history and see if they want to proceed via Text or Phone Call.

If they don't respond saying they prefer text after 15 minutes THEN Call them directly.

Step 2: Look on the Opportunity card to see the source of the Lead. This could be Google, Facebook, Bing, etc. Take note of what the source type is.

IF YOU CALL THEM:

Hi, [LEAD_NAME] ?

---Always assume you are already speaking with Business Owner Prospect's Name as expected.

If he/she doesn't answer ask for them ---

Hey [LEAD_NAME], this is [YOUR_NAME] with Crank Start Media. I'm just reaching out because I see you found us via [SOURCE_TYPE]

---Wait for what the person says and be friendly to them---They may ask you what we offer----

~~Talking Points: (Don't be a robot but you want to discuss the points below) ~~

We specialize in helping Contractor Companies, get calls directly from customers who need Emergency Plumbing Repairs by using a new Google technology to rank higher in Maps.

Just as an example, we set this up for one of our bigger clients in Atlanta and they received over 250 new Contractor job leads within 30 days.

~~~pause for reaction and build rapport---Look to the FAQ below if you need to answer questions~~~

So how many jobs are you handling per month right now on average?

---make note of the # they say and write it down---

IF DOING 4 OR LESS JOBS PER MONTH (MARK UNQUALIFIED)

Ok great. What I think would be the best way to move forward would be if I could email you over some information that goes over all the details and what the next steps would be.

--What's a good email address for you?

IF DOING 5 OR MORE JOBS PER MONTH:

Ok great, well, we aren't selling leads directly like HomeAdvisor or Thumbtack where you get stuck in this cycle of paying for every costly lead or call individually. Have you ever tried those?

---Listen to Prospect and Build Rapport---You can mention how with those services you are competing with 4 or 5 other companies just to get a chance to give a quote, let alone land a new job---

With Crank Start Media, we get your phone ringing directly from someone who is actively searching for a Contractor Company so you aren’t competing with 5 other guys. How does that sound?

---Listen to Prospect ---He/she will most likely say it sounds good but how much does it cost?---

What I'd like to do is set up a no obligation strategy call with our Contractor leads expert to go over exactly how you can take advantage of this new Google technology that is really just getting results faster than anything else we've seen before.

So what typically works best for you? Mornings or Afternoons?

---Go to Calendar and look what is available---

~~~Also Make Sure You Update and Confirm all customer information for Lead Name, Business Name, Business Website, Email Address~~~Both Calendar and inside Our Agency Engine System~~~

Q1: Are you running paid ads on Google

Q2: Are you running paid ads on Facebook/Instagram

Q3: Are you running a SEO campaign for Free Leads

Q4:Are you looking to grow your business within 12 months ?

Q5:

Can you scale up your equipment and staff within short notice ?

☝️ Make Sure You Ask For Prospect's Time Zone FIRST and use that Above BEFORE selecting a date/time ☝️

Closing Statement:

Now is there anyone else from your team that you feel would need to be on the call [DATE AND TIME OF APPT.] for you to know whether or not this would be a good fit for the business?

Ok, our Contractor strategist is personally going to spend a bit of time putting an analysis together for you, so I just want to confirm that you'll be able to be in front of your computer [DATE AND TIME OF APPT.] for about 30 minutes?

Great - thanks, [LEAD_NAME]! I look forward to hearing how your call goes.

Frequently Asked Questions

Where are you located?

Our main office is in Perth, Western Australia, but we serve Contractor customers all across the USA & Australia

So you sell leads?

Not exactly. We are experts at getting your business ranked in the Maps in order to drive traffic from people actively searching for a Contractor company's services in your area.

Do I need to be on a computer for the strategy call?

Our Contractor leads expert will be sharing his screen and showing a lot of important details about your competition and how you can beat them so it is pretty important.

What exactly is this all about?

We specialize in helping Contractor companies get more jobs by ranking your website and Google My Business Listing above your competitors. This provides the greatest return on investment for any business as you own these exclusive leads from people actively searching locally for your services.

How much does this cost? Just give me a ballpark?

We don't have a one size fits all package because every business has a unique position based on competition and location.

Our prices start as low as $247 and scale up to around $2,500 on average (monthly). It's best to schedule the strategy call for a 1 on 1 assessment though.

It's completely free and you would be under no obligation to buy if you don't feel the strategy is right for you.

Do you have any proof or reviews I can look at?

Absolutely. When you have a moment please look over the following links:

Are there contracts?

No we don't believe in contracts

We operate strictly on a month to month basis because we want to earn your business every single month. We know that by providing a valuable service that gets your phone ringing it will be a win/win for all of us.